Properties are used to classify articles, for example by sizes and / or colors.
Article properties contribute to a variety of factors that directly affect your sales on Fyndiq. You reach a higher ranking on Google, customers can filter and navigate around between articles on the site and it drives stronger sales to your merchant account.
It is of utmost importance that articles have properties, and above all the right properties. An article that lacks or does not have the correct features will most likely not convert.
Incorrect or no properties of your articles can lead to the following:
- lower ranking on Google
- no visibility on the site
- lower sales
Read more about how to add properties to your articles here.